Design and Workflow

Welcome/onboarding email essentials

Welcome/onboarding email essentials

The welcome email has the highest open and click-through rates, use it well!

How to: editable content

How to: editable content

Video walkthrough of making text and images editable, and how links work.

How to: modules

How to: modules

Video walkthrough of how to setup sections, components, and regions.

Template technique: handling spacing

Template technique: handling spacing

Maintaining consistent spacing in an email layout.

Template technique: levels of email dark mode

Template technique: levels of email dark mode

How to prepare your template for email clients and their dark mode affects.

Template technique: automatic mobile layout

Template technique: automatic mobile layout

Simple code for globally adjusting any column in an email template for mobile.

Letting go of Outlook for Windows

Letting go of Outlook for Windows

No more tables, no more VML, no more Outlook’s dirty code!

How to: quality control

How to: quality control

Checks and balances we put in Blocks Edit to help your emails achieve their greatest potential!

Why you should have an email content checklist

Why you should have an email content checklist

And 12 essential items you should include on your checklist.

Blocks Edit update: email checklist

Blocks Edit update: email checklist

Reminders for content that should be reviewed for your emails.

How code is handled by email providers

How code is handled by email providers

Ways that email providers mess with your code and what to do about it.

Designing for a branded email's text only version

Designing for a branded email's text only version

How to account for your email design's text-only output.

Blocks Edit update: comments and notifications for reviewing emails

Blocks Edit update: comments and notifications for reviewing emails

You can now review emails with your team by adding comments that appear in a panel on the right.

No more tables for email

No more tables for email

An approach to eliminating the need for using tables for design structure.

Modular design technique: the 3 phases of template design

Modular design technique: the 3 phases of template design

The design phases towards turning your email design into a design system: structure, branding, modules.

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