Time to produce:
From scratch
Time to produce:
With a design system
Time to produce:
With visual editor
If you design and code branded emails, you can use this calculator to find out how much time you can save by taking advantage of a modular design approach with a design system. And even more time when using a visual editor based on your design to put together your emails with your team.
According to the Email Marketing Industry Census for a typical email campaign, this is how many hours are spent on each of the following activities:
For design, content, and mobile optimization, that's an average of 10 hours.
We can infer that about a third of the respondents in the census are using a design system since their numbers drop from the 10 hours to about 5 hours. You can streamline your team's workflow and cut your time on the design and content to about half with reusable patterns and components that make up a design system.
Additionally, if you implement your custom coded design into the Blocks Edit visual editor for producing your content, a campaign could take as little as an hour of simply dragging in your layout pieces, writing your copy live within the email, and uploading images.
Making your your own template editable takes just a few hours, by adding simple CSS classes and attributes to your HTML. Once done initially, you'll have a reusable template for building all your emails that your team can use the visual editor for.
