Campaign calculator for average time spent on email production

Find out how much time you can save utilizing an email template system and an editor to manage the content for your branded emails

How many campaigns do you send per month?

If you currently design and code branded email campaigns, this calculator shows how much time you can save by taking advantage of a template system. And even more time when using a visual editor based on your template system to put together your emails with your team. So you can spend more time focusing on strategy and improving the overall quality of your emails.

How the calculation works

Designing, coding, and editing an email campaign

According to the Email Marketing Industry Census for a typical email campaign, this is how many hours are spent on each of the following activities:

For design, content, and mobile optimization, that's an average of 10 hours.

Using a modular email template system

We can infer that about a third of the respondents in the census are using a template system since their numbers drop from the average of 10 hours to about 5 hours. You can cut your time on the design and content to about half when using a template system with reusable components.

Learn how to build your own template system →

Using a visual editor for content management

Additionally, if you implement your coded template into a visual editor for managing and editing your content, a campaign could take as little as an hour of simply dragging in your layout pieces, writing your copy live within the email, and uploading images.

Learn more about the Blocks Edit visual editor →

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