Campaign calculator for average time spent on email production

Find out how much time you can save utilizing a modular email design and a visual editor to manage the content for your branded emails

How many campaigns do you send per month?

If you currently design and code branded email campaigns, this calculator shows how much time you can save by taking advantage of a modular design approach, or by using a design system. And even more time when using a visual editor based on your design system to put together your emails with your team. So you can spend more time focusing on strategy and improving the overall quality of your emails.

How the calculation works

According to the Email Marketing Industry Census for a typical email campaign, this is how many hours are spent on each of the following activities:

For design, content, and mobile optimization, that's an average of 10 hours.

Modular email design

We can infer that about a third of the respondents in the census are using modular design since their numbers drop from the average of 10 hours to about 5 hours. You can streamline your team's workflow and cut your time on the design and content to about half when using reusable components.

Learn how to build your own modular design →

A visual editor for your template

Additionally, if you implement your custom coded template into a visual editor for managing and editing your content, a campaign could take as little as an hour of simply dragging in your layout pieces, writing your copy live within the email, and uploading images.

Learn more about the Blocks Edit visual editor →

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