Our new Starter email components theme is a collection of 10 standard email types that came out of browsing and studying hundreds of emails! The email templates are made up of 15 stackable, commonly used sections.
Template layouts
Each template represents a standard email type. Click below to view the template, along with real-world examples of email designs for inspiration, and a list of content tips and ideas:
- Welcome/onboarding - sent when your audience signs up
- Announcements - share something new or updated
- Events - educate your audience on your event’s value
- Confirmation emails - confirm actions, like during the purchase process
- Subscription and payment - account info and payment-related notices
- Notifications - activity related to product or service
- Promo and e-commerce - product offerings and recommendations
- Helpful emails - instructions, support info, and feedback requests
- Engagement emails - content based on customer’s previous actions
- Newsletter - news and updates for a topic, or your product or service, or both
Components
These are common design patterns that the template layouts were built from and can be reused modularly to build different kinds of emails:
- Intro/hero and callout for featured and hi-lighted information
- Information listing of related items
- Short info listing as four items on a single line
- Two-column and three-column layouts, commonly used for newsletters
- Product overview with a photo, description, price and link to buy
- Product listing of multiple products in a grid
- Order receipt and current delivery status
- Event listing in a calendar format and booking confirmation
- Quick survey star rating with direct submission
- Profile card format for loyalty programs with basic user info
- Message sent by a user from your service’s dashboard
You can download the Starter email components theme for free and start using it to design and build your own emails.
The Starter email components theme is included with new Blocks Edit accounts. Sign up for free to start using it in the visual editor.
