Content + Code Blog

The symbiosis of copy and code in email marketing and how to get the most out of it

Email marketing's possibilities are a mindset we choose

Email marketing's possibilities are a mindset we choose

"An email client is our canvas, HTML and CSS are our paints and the tools we use for our content act as our paintbrush."

Analyzing your email marketing workflow and tools

Analyzing your email marketing workflow and tools

"Break things down, understand each job, find specialized tools, connect them all together around your assets."

Now you're thinking with blocks (how to look at things modularly)

Now you're thinking with blocks (how to look at things modularly)

"I'm going to guide you through using the power of thinking about email templates modularly, or in 'blocks'."

The ideal way to edit content in your email template

The ideal way to edit content in your email template

"It ultimately allows you to put together content in a way that feels more natural and come out with the best quality email each time."

Three ways to spend less time in the email production trenches

Three ways to spend less time in the email production trenches

"It may be time to revaluate your production process and spend less time in the trenches."

What's new in Blocks Edit - template parts

What's new in Blocks Edit - template parts

"Our latest update is all about being able to make templates more customizable in very fundamental ways."

What's new in Blocks Edit - added editing options

What's new in Blocks Edit - added editing options

"Based on initial feedback, the first wave of updates built on the essentials and added some important functionality."

Introducing Blocks Edit, content management for email

Introducing Blocks Edit, content management for email

"Blocks Edit is now live and ready for you to improve how you send out marketing campaigns."