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Welcome/onboarding email template

The welcome email is sent as soon as your audience signs up, introducing who you are and what they can expect from your company, product, or service.

Photos via Unsplash, icons via The Noun Project

HTML code

Copy code | Download code on GitHub | View editable example in Blocks Edit

Patterns used

Intro hero illustration

Intro hero

Information listing illustration

Information listing

Product listing illustration

Product listing

Callout illustration


Design inspiration

Screenshot of the Framer Welcome/onboarding email template email
Screenshot of the Casper Welcome/onboarding email template email
Screenshot of the Glossier Welcome/onboarding email template email

Examples via Really Good Emails

Content ideas

For more, check out the blog post on designing a welcome/onboarding email.

Share this template

Send via email | Copy link URL