If there is a central theme to Blocks Edit, it’s to promote techniques towards getting the best quality out of your campaigns. Here’s how that theme is shown throughout.
Editing guardrails
It starts with limits that you set for editing around your design. To make sure your design is kept intact and for full flexibility, editable options are added as standard HTML tags that fit around your template code. And they are kept simple by default with only essential formatting. You can even remove certain editing options and set character limits for copy.
Content focus
The editor interface allows for inline edits, so you can update your copy and see how it looks within the campaign as you type. And is kept minimal so your content is the main thing you see, without distraction. You can easily add and rearrange components. And the ability to save content sections allows for creating a library of content that you can reuse.
Content checks
By default, we will show notices for your images and links in cases where your image doesn’t have an alt tag, or a link appears to be broken or not updated from its placeholder version. And you can keep a checklist of important reminders for you and your team.
Accounting for errors
Automation is added in cases where doing something manually can lead to potential human error. This includes: formatting of uploaded images following template guidelines, and fields for tracking parameters to ensure they are added to URL’s correctly. There is also an undo option, along with a revisions history.
Peer review
And of course, you can work with your team to help with your content. You can invite them into Blocks Edit to use the editor and make changes themselves. The interface is simple to use so they don't have to worry about messing anything up. Or you can share a link to your pages or emails and have team members review and comment on content.
All of the above not only leads to better quality overall, but also makes your content production more efficient, and makes the production process with your team less stressful!
Start using these Blocks Edit features and more to improve your content production workflow.