Do you use a template builder? (Maybe it comes with your email provider.) If so, chances are you feel overwhelmed with all of its options whenever you go in there. And yet, when it comes to your template's design, you run into constrains for what you can do with it.
For better design control, the solution is a custom-coded template. But how do you avoid the often lengthy and messy production process of using one? The back and forth reviewing content as you pass around docs and emails? And the added QA of requiring a developer for each campaign?
Here's how: make your coded template visually editable. Your content review process can now happen in one place and you don't have to worry about coding and testing every email. It's a CMS for your marketing emails.
Use components that follow style guidelines for brand consistency
Use images from your libraries and export with ready-to-send URLs
Mobile responsive preview and specific editing mode and options
Manage access and review settings, including for outside team members
Use only essential editing features to produce emails more efficiently
Code remains clean and intact, reducing the need for added QA
Design and build templates, maintain updates and upgrades.
Build out email layouts, write copy, edit and revise content, and manage assets.
Include anyone in your content production by bringing team members in as needed.
The CEO on the state of the union
Catherine in Finance's tax tips
The contract copywriter
Legal to do a final review
Manage access for everyone
Blocks Edit follows email development standards and is truly platform-agnostic, allowing you to connect to various platforms, and export your email's code to your current email provider.
"Supporting email production went from 80% of my day to almost zero. I can now focus my time on strategy for clients and they have better control editing their email content."— Steven Douglas, Founder, Some Reaction
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