The landing page approach

September 2024
 
Examples of different landing page designs.

Even if you don't advertise, the landing page format is useful for more focused messaging and goals for your website's pages.

 

Master the art of dark mode email design and coding

Dark mode throws a wrench in the gears of email development but you can optimize the experience dark mode emails.
 

Understanding AI: 5 frameworks for marketers

Five visuals that illuminate the strengths and weaknesses of AI tools and how they can be used.
 

Tips for writing compelling email call-to-action (CTA) copy

Considerations for writing email CTA copy and an overview of some design considerations as well.

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