A look at 2018 and the state of email design
One of the biggest trends in email design for 2018 is towards using a design system for building emails. Learn how others are doing it and dive in to resources for building your own templates.
Kick off 2019 with an improved content strategy
"A defined content workflow tells people in all roles where the content is in the process when their turn comes, and it clarifies what they must do to deliver what’s needed when it’s needed."
How to Define a Workflow That Keeps Content Production On Track →
"How do you produce content that is useful, engaging and/or entertaining? And how do you do that when budgets are tight and your time is limited?"
"Perhaps marketers should stop worrying about how many emails they send, and start worrying about how much value they’re offering instead."